Objectives
In general terms, this postgraduate course aims to equip professionals with skills in all areas of contemporary audiovisual writing – Cinema, Video, Cable TV and OTT, web series, and multimedia platforms – in the domains of fiction, documentary, animation, narrative journalism, and hybrid models (docudrama, mockumentary, true crime, etc.).
Specific objectives of the postgraduate course include:
- Developing skills in classical and multimedia storytelling for fiction, digital creative writing, and journalistic and fictional techniques applied to documentary and docudrama scripting
- Teaching the use of narrative techniques of exposition, development, and resolution through foundational and contemporary dramaturgy
- Enabling screenwriting work in all phases of audiovisual creation (scriptwriting and project development, pre-production, on-set supervision, directing, editing, and promotion) and across all storytelling formats (cinema, video art, series, miniseries and TV movies, web series, music videos, fiction and documentary podcasts, long-form journalism online)
- Training screenwriters prepared to meet the needs of both national and international markets, with the ability to develop project bibles for producers and public/private scriptwriting and production funding competitions, including proficiency with AI tool
Target Audience
- Professionals in film, audiovisual media, writing, production and direction of multimedia content, digital journalism, marketing, advertising and design, visual arts creation, and literature
- Entrepreneurs, economists, and business managers seeking to acquire skills in storytelling
- Professionals and creators from other fields who wish to transition into audiovisual and multimedia content writing
Organization
ECTS: 20
Duration: 20 weeks, including class sessions, assessments and final project presentation
Total workload: 500 hours
Total contact hours: 160 contact hours (in-person and/or online), distributed across 2 weekly sessions of 4 hours each (in-person and/or online)
Schedule: Evening classes, to ensure compatibility with professional commitments and promote a balance between training and daily routine
Educational Model
Format: Hybrid (in-person/online), depending on the students’ availability and convenience:
- Online and recorded classes, allowing flexible study schedules
- In-person workshops for practical activities such as audiovisual recordings and networking events
- Flexibility focused on personalized learning, respecting different paces of progress
- Adaptation to students’ availability, combining flexibility and hands-on interaction. In-person classes will allow long distance participation via videoconference for students in remote locations
Structure
Combination of multiple teaching methodologies
- Online and Recorded Classes
- Flexible scheduling for independent study
- Access to content at any time, promoting personalized time management for learning
- In-person Workshops
- Practical activities, such as audiovisual recordings and networking events
- Focus on developing applied skills and building professional relationships
- Practical Examples
- This model prepares professionals to act strategically in the creation and management of digital content, aligning innovation with market applicability